The Corporate Communications Department serves as the strategic voice of WASCO, managing all aspects of the company’s internal and external communications. It plays a pivotal role in shaping and protecting WASCO’s brand identity, ensuring that messaging across all platforms reflects the organization’s values, mission, and commitment to service excellence.

This department builds and nurtures strong relationships with stakeholders at the local, regional, and international levels, fostering trust and transparency through consistent engagement. It actively promotes WASCO’s corporate reputation through targeted public relations campaigns, leveraging both traditional media outlets and digital platforms to reach diverse audiences. Community outreach and stakeholder engagement are also central to its efforts to enhance public perception and strengthen ties with consumers, employees, and partner agencies.

A key function of the department is the development and execution of emergency communication protocols. During water-related emergencies or natural disasters that impact WASCO’s infrastructure or its ability to provide a consistent supply of water, the team leads crisis communications efforts, delivering timely and accurate information to the public and relevant authorities.

The department also manages WASCO’s digital presence, including the official website and social media platforms such as WhatsApp, Instagram, Facebook, YouTube, and LinkedIn. It ensures that content is regularly updated, queries are promptly addressed, and the company’s online channels remain active, informative, and responsive to the needs of the public.

Through its multifaceted role, the Corporate Communications Department ensures that WASCO remains visible, credible, and connected, reinforcing its position as a trusted provider of water and wastewater services in Saint Lucia.